Although all buyers are independent, there are always a few typical complaints that come up often.
Not knowing what these are can pose a serious disadvantage to you, since you could be losing prospective buyers over issues that you could easily resolve. We’ve created this article to take you through the top 9 issues that’ll instantly turn off buyers, so you can get the most out of your sale.
1) Overly-attached owners
We understand that selling a property can be hard, especially if you and your family have built a significant chunk of your life in it. In fact, buyers are going to like to see your affection towards the property, as it’ll help them to picture it being a home for them, too.
That doesn’t mean that you can go overboard, however. Following your viewers around the property recounting every memory you have is going to quickly turn them off. Before you list your property, you need to sit down with your family and make sure that you’re 100% committed to selling. Clinginess could be mistaken for reluctance, which will push buyers away.
2) Lack of cleanliness
Unless you’re selling a derelict property for renovation, a dirty house is by no means acceptable. When you’re hosting viewings, you’re not showing a house, you’re displaying a lifestyle. If there’s dirt all over the floors, it’s not going to conjure positive images for them.
Make sure that your entire property is cleaned from head to toe before you let any viewers step over the threshold. If you’re unsure of your ability to present it sufficiently, hire a professional cleaner to get the job done for you.
3) Suspicious smells
A property’s smell can carry a lot of weight in the decision-making process, so the aim of the game is to rid your home of the bad ones and introduce the good ones.
Regardless of whether your property is a family home or not, nobody is going to want to be welcomed by wet dog smell. Pet odours can be some of the trickiest to iron out of a property, but shampooing your carpets and upholstery will usually do a good job. Once again, if you don’t feel confident doing this yourself, hire a professional to do it for you.
Clean home, clean mind. That’s what prospective buyers will be thinking as they step through the door. If they’re greeted with piles of books and litter everywhere, they’re going to have a hard time picturing your property at its best.
Making excuses about not having the time to tidy are the real estate equivalent of ‘the dog ate my homework’, so they just aren’t going to fly. If your property is seriously overrun with mess, selective decluttering is acceptable. Whilst most won’t tolerate an untidy living room, almost all will understand a cluttered garage. Apart from cars, it’s basically what they’re for.
This is an issue that’s so easily overlooked, yet so crucial to the home-selling process. It doesn’t matter how gorgeous your house is – if the temperature’s off, it’s going to make your prospective buyers uncomfortable. That’s one sensation that you definitely don’t want them to be feeling, so paying attention to temperature is key.
Plan ahead of open house events and set your thermostat to reflect the time of day/season. If you ask, your agent will probably help you get your property to its optimal temperature.
6) Not listing a price
It’s a common psychological trope – when you’re shopping for clothes, for example, how often do you enter a new shop that doesn’t have prices on the window items? Exactly.
Not listing a price for your property is the same thing. If you don’t mention it, prospective buyers are going to presume that it’s out of their price range and you’ll lose a whole segment of your market before they even step through the door.
Alternatively, you might get viewings from people who simply don’t have the budget for your property. Make your property’s price clear on any listings and you’ll see a boost in the quality of your bookings.
7) No address
Although simply knowing the suburb might suffice for some, many buyers will want precise details of where your property is located.
Remember – you’re not just selling the property, you’re selling the neighbourhood, too. Buyers, especially young families, will want to scratch up on the local schools and amenities your neighbourhood has to offer. Although many can look past a bit of clutter, listing an address can truly be the make or break.
For this reason, you should make sure your agent includes full address details so buyers can research prior to their visit. If you don’t list it, they might think that your property is in a bad area.
8) No pictures
Why would anyone visit a house without knowing what it looks like?
Real estate sales is a highly visual field, meaning that images are the most effective means of generating enquiries. If you don’t include several well-shot images on your listing, you’re going to be doing yourself a serious disservice.
9) Your real estate agent
Although your agent can serve to facilitate the sales process, they can also be a huge hinderance.
If prospective buyers are having issues getting hold of your agent, you could be missing out on potential offers. It’s in an agent’s best interests to be as contactable as possible, since they’re on a commission-based salary.
Picking the right agent for you can be difficult, so make sure you take the time to find a good match. If in doubt, ask friends or family to refer you to an agent that they’ve had a positive experience with. Make sure you read our helpful article on What to look for in a Real Estate Agent for more tips.
Selling your property can be a lengthy process, but if you follow these tips, your property will be in top-notch condition in time for your open house. Buyers won’t stand a chance.
If you require an Agent who ticks all the boxes, contact your local Ruralco Property Office today.
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